Artwork Requirements & Guidelines

What is Vector Artwork?

Unlike JPEGs, GIFs, and BMPs (also known as rasters images), vector graphics are not made up of a grid of pixels. Instead, vector graphics are comprised of paths, which are defined by a start and end point, along with other points, curves, and angles along the way. A path can be a line, a square, a triangle, or a curvy shape. These paths can be used to create simple drawings or complex diagrams. Because vector-based images are not made up of a specific number of dots, they can be scaled to a larger size and not lose any image quality. If you blow up a JPEGs, GIFs, or BMP graphic, it will look blocky, or “pixelated.”

 

When do I use a vector versus a raster (jpeg) file?

Raster Images are often called bitmap images because they are made of millions of tiny squares, called pixels. Almost all of the images you find on websites are raster images, even those that may have originally been created with paths. You can identify a raster or bitmap image by looking at it very closely. If you zoom in enough, you will be able to see the square outlines of each pixel (especially around edges where there are dramatic color contrasts). It can be very difficult to resize raster images and maintain a high quality. When using raster images you have to make the raster image true to size (ex: if you are printing a 2 foot by 2 foot banner your image needs to be created at 2 foot by 2 foot size to maintain quality). Vector Graphics are best used for logos and illustrations. This holds true because vector graphics can be resized to any size while maintaining quality. Consider creating a vector image library for your files and saving copies for raster-based work to save you time during the life of a project.

 

What if I don't have access to a vector graphic file?

Well, you are in luck! Shop the Sign Lady offers vectorization services for all graphics. For an additional fee (usually ranging from $50-$100 for logo files) we can have your raster image vectorized. In doing so, we then provide you with the all the file formats you could need for your logo moving forward. Please email Quote@siganramacolorado.com to receive a full comprehensive quote on vectorizing your artwork as more intricate artwork may not fall within our usual pricing.

What type of raster (jpeg) file do I need for a large scale print?

If you are printing a large photo for a Canvas print or potential display the below chart will help you determine the photo size and resolution that will give you best possible print. 

Digital Camera Resolutions v. Print Quality
Capture Resolution
Video Display
Print Size
2x3"
4x5"/4x6"
5x7"
8x10"
11x14"
16x20"
20x30"
320x240

OK

Good

OK

Crap

Crap

Crap

Crap

Crap

640x480
0.3Megapixel

Good

Excellent

Good

Crap

Crap

Crap

Crap

Crap

800x600

Excellent

Photo Quality

Very Good

Reasonable

Crap

Crap

Crap

Crap

1024x768

Excellent

Photo Quality

Excellent

Good

OK

Crap

Crap

Crap

1280x960
1 MP

Excellent

Photo Quality

Photo Quality

Very Good

Good

Crap

Crap

Crap

1536x1180

Excellent

Photo Quality

Photo Quality

Excellent

Very Good

OK

Crap

Crap

1600x1200
2MP

Excellent

Photo Quality

Photo Quality

Photo Quality

Very Good

OK

OK

Crap

2048x1536
3 Megapixel

Excellent

Photo Quality

Photo Quality

Photo Quality

Excellent

Good

OK

OK

2240x1680
4 Megapixel

Excellent

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Very Good

Good

OK

2560x1920
5 Megapixel

Excellent

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Excellent

Very Good

Very Good

3032x2008
6 Megapixel

Excellent

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Excellent

Very Good

3072x2304
7 Megapixel

Excellent

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Excellent

Excellent

3264x2448
8 Megapixel

Excellent

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Excellent

10 Megapixel +

Excellent

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Photo Quality

Photo Quality

 

Crap

Horribly pixelated blocky mess, like something out of 1987

OK

Looks reasonable enough, but nowhere near photo quality

Good

Pretty good all round, with a fair bit of detail

Very Good

This will be fine for most uses, unless you get up reeeeal close

Excellent

As good as a photo for most purposes

Photo Quality

Woohoo! Fantastic quality print, full of detail and perfect for your picture frame or showing off your very best shots.